About me

Robin Yapp

I’ve been a freelance copywriter, editor, and journalist since 2012, before which I was Brazil Correspondent¬†for The Daily Telegraph.

I have worked extensively with Alpha Grid, a Financial Times company, to produce quality branded content for the FT website for companies such as Accenture, Dell EMC, and Zurich Insurance.

Topics I have written about include energy, sustainability, cybersecurity, social media metrics, and digital transformation. I produce high quality and engaging content in a variety of formats: special reports; website articles; infographics; video scripts; ghosted blogs; and tailored social media output. While freelance, I have continued to work closely with content directors, producers, and graphic designers to ensure the best possible result for readers, viewers, and clients.

I have also continued to contribute journalistic articles to magazines and business websites on some of the above topics.



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